Over-the-top Margaritas

Margaritaville's Ruby Margarita

Applebee’s may have offered Margaritas for $1 in October, but $1,000 are not unheard of. For instance, high rollers who hit it big at MGM National Harbor hotel and casino can celebrate with a $1,000 Margarita. The Oxon Hill, MD-based resort’s high-end gaming lounge Blossom has been offering The “Dom-arita” since which it opened in December 2016.

Blossom Lounge Domarita
The Dom-arita at Blossom Lounge.

The luxury Margarita is mixed with Don Julio 1942 tequila and Grand Marnier Quintessence finished with an entire bottle of Dom Perignon Champagne upended into the giant cut glass vessel. The resort would not say how many Dom-aritas Blossom has sold, but it is generating considerable buzz among guests.

The London Bar in The London NYC hotel offered a $1,200 Margarita in the winter of 2016. The Billionaire Margarita was created with Louis XIII cognac and Patrón en Lalique Serie 1, a limited-release $7,500 tequila from Patron in special bottles made by Lalique.

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Casual-dining chain Margaritaville is now topping that with a $1,977 Ruby Margarita. Available in November, the drink commemorates the 40th anniversary of the debut of the hit song “Margaritaville” by founder Jimmy Buffett: Rubies are the traditional 40th anniversary gift, and $1,977 marks the year 1977.

The drink is served in a party-sized batch that serves up to eight; it also comes with a Margaritaville Frozen Concoction Maker, Margaritaville Beverage Dispenser, Margaritaville Party Tub  and eight Margaritaville Margarita glasses. The $1,977 Ruby Margarita is available during the anniversary weekend celebration from Nov. 17 to 19 exclusively at JWB Prime Steak and Seafood in Margaritaville Hollywood Beach Resort in South Florida.

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For those who can’t make it to Florida, or who can’t shell out $1,977 on a cocktail, the chain has a more affordable option. A $19.77 version of the Ruby Margarita is available throughout November at more than 30 Margaritaville restaurant locations around the world, served in a souvenir Margaritaville blender cup.